Markentum’s new CEO, Kim Rosengren, shares how storytelling is an effective way to attract future residents.
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Blog
Digital Savvy For
Senior Living Marketers.
At Markentum, we geek out on marketing trends, insights, and emerging technologies from all over the senior living market. Here’s what’s on our minds now.
We have the ability to capture stories in real-time. Pull out your phone and start filming these video ideas for your senior living community!
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Markentum is sharing some of the options for hosting your video files that won’t weigh down your senior living site and eat all your bandwidth.
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Markentum is sharing some information about testimonials and how to find and create them for your senior living community.
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If video marketing is a part of your digital marketing strategy, you are not alone. Get the most out of your videos by optimizing them to enhance your SEO.
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Users are more receptive to content that allows them to interact, which is why Markentum encourages the use of virtual tours in senior living marketing.
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Markentum is sharing the pros and cons of stock photography to help you select images for your senior living community that your audience won't ignore.
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Video and photo services capture your brand's identity, they tell your story visually, and they give your audience a personalized experience.
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Instagram is a social media platform that allows users to share photos and videos that will create a “visual portfolio” style profile for your brand.
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