Branding
Leverage The
Full Power
Of Your Brand.
Too often, agencies simply put a client’s logo on templated assets, change the colors, and call it good. That’s not branding. And that’s not what you’ll get with Markentum. Our experts are highly skilled at helping senior living communities truly understand who they are and how best to express their brand voice, personality, and visuals. When your brand stands out, people notice.
Branding is the essence, the personality, and the experience that sets your senior living community apart. Markentum’s senior living branding services are designed to uncover what makes your community unique, align it with your goals, and bring it to life in a way that drives trust, awareness, and connection with your audience.
Think beyond your logo.
Your logo and your brand are not synonymous. Your logo (as well as your fonts, colors, etc.) are tangible assets, but your brand is the entire experience you want someone to have with your community. Your identity is about recognition, but branding is about relationships. Let us show you how to fully leverage this understanding of “branding” by aligning every aspect of your marketing to intentionally create the perception you want to hold with senior living prospects.
Brand marketing is about storytelling.
At Markentum, we don’t see ads, emails, and web pages; we see opportunities to build a relationship with your audience by telling your senior living community story in diverse ways. Based on deep insights into different media types, we’ll help you effectively bring your community’s voice, values, and culture to life, improving brand awareness, trust, and interest.
Our experts ensure every element of your marketing aligns to evoke the perceptions and feelings you want to be associated with your senior living community. Whether you’re rebranding or starting fresh, our senior living branding approach is designed to help your community stand out.
Brand is everything, and everything is brand.
Brand
Services.
Brand strategy.
Whether you need to build a brand from scratch or you want to improve an established brand, our strategists can help you define your unique brand voice, vision, values, and the overall position you want in your market. Together, we’ll think beyond your logo and develop a brand strategy that sets success in motion. It’s the heart of every marketing engine, and it directs everything we do.
Identity development.
Logo design.
A memorable logo can leave a lasting impression and help your business stand out in a crowded market. Our designers work with you to create a logo that is not only unique and aligns perfectly with your brand’s identity and values.
Brand guidelines.
Make your brand instantly recognizable with a cohesive identity. We create brand guidelines to establish consistency across all mediums and set standards for every aspect of your brand, including colors, fonts, and messaging.
Stationery design.
Covering everything from business cards to letterhead and beyond, our stationery designers focus on aligning with your brand’s identity, ensuring every piece is polished, professional, and uniquely personal to represent your business effectively.
