Loreal Hiscock's Posts

Digital Savvy For
Senior Living Marketers.

At Markentum, we geek out on marketing trends, insights, and emerging technologies from all over the senior living market. Here’s what’s on our minds now.

Top Content Marketing Trends for 2025

With an eye on the future, let's explore the top content marketing trends for 2025, focusing on how senior living operators can leverage these trends to attract and engage their target audience.

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How to Build a Lead Nurturing Plan for Your Senior Living Community

Unlike deciding which shoes or laptop to buy, senior living is known for having a longer sales cycle. As a result, senior living operators need a robust lead nurturing plan to advance and convert these leads who may not be ready to make a decision.

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How Deep is Your SEO Strategy?

Search engine optimization has evolved passed plugging keywords into a web page. So, Markentum is asking you - how deep is your SEO strategy?

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What You Need to Know About Google Analytics 4 (GA4)

Markentum shares some of the features and changes you can expect from Google Analytics 4 (GA4).

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5 Ways to Improve Your Senior Living Community’s Social Media Marketing

Markentum wants to share simple (yet important) practices you should be using to enhance your senior living community’s social media marketing efforts.

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