What's the difference between lead quantity and lead quality? Discover how to optimize your paid ads strategy to improve lead generation quality.
Blog
Digital Savvy For
Senior Living Marketers.
At Markentum, we geek out on marketing trends, insights, and emerging technologies from all over the senior living market. Here’s what’s on our minds now.
If you're planning a budget for the upcoming year, make sure you set aside enough funds to market your senior living community properly.
Discover the top five content pieces to use that will enhance your overall marketing strategy.
Discover the basics of lead nurturing and how it can help your email marketing efforts be more successful.
Search engine optimization has evolved passed plugging keywords into a web page. So, Markentum is asking you - how deep is your SEO strategy?
Discover how to drive traffic to your company or community's special events, like a Grand Opening celebration.
The Markentum CEO, Kim Rosengren, shares the essential questions to ask an agency to determine if they are the right fit to boost your marketing efforts.
Discover how case studies and testimonials can serve as a valuable tool during the lead generation and sales process.
Discover how to merge your marketing efforts and sales strategies so they work together to generate qualified leads for your senior living community.